I was looking for some form of advertisement to grow my business when the idea of flyer distribution struck my mind. Flyers are also known as pamphlets and are one of the best ways to let people know about your business. It is an economical option to reach large masses. But as seen, there are lots of flyers being distributed day in and day out and hence, I had to make my flyer attractive to people. Hence, marketing and strategizing must be top on your mind when you think of distributing flyers.
Some great flyer distributing ideas
The tough think about this method was that I had lots of distribution options among which I had to choose the best for me.
I was thinking of arranging a gross sale of furniture and hence I had to choose a flyer distribution method that would reach a huge mass. I used the option of sticking my flyers on bulletin boards. A bulletin board is an effective place where people stop to look at and hence your pamphlet will never miss an eye.
Now, choosing the bulletin board also matters. Choose a bulletin board at popular corners of the town, like near the coffee shop or near the box office. It is an economical way to reach out to people and in very less time I saw lots of people entering my shop.
Now, if you are looking to advertise your product or service to any specific group, then you can go for hand to hand distribution of flyers. Distribute your flyers among students at corridors while they are waiting for their classes. Hence, try to distribute the flyers in places of high traffic.
Make an eye catching flyer
In order to attract people to my flyers, I had to make them eye catching. I first looked into the content of the flyer. I made the content relevant with the brief description of the furniture on sale, the discount percentage being offered, the location, contact details and timings of the sale.
The flyer had to be grammatically correct and free of spelling mistakes, as grammatical errors and spelling mistakes gives a bad impression of your flyer.
The next thing that I had to look into was the use of correct fonts. The most important part of the pamphlet had bold and bigger fonts while the other information was provided in smaller fonts. Try to make the flyer a bit colourful to give it an eye catching look.
Last but not the least, if you do not have enough time to get involved in creating and distributing flyers, then you can engage a flyer distribution company to do it for you. Before you choose one, ensure that they understand your goals of distributing flyers and are able to create a relevant and attractive flyer. If possible checkout the samples created by them on their website and you may also go through customer reviews. Hence, you can be assured that if you have the right flyer and a proper flyer delivery service, you will be able to reach the targeted audience.